pay once
new icons for life
Starter
To try the clay in a side project.
£0free forever
The free 60: a spread from every corner of the pack- 384 px transparent WebP
- React component and emoji mapping
- Personal and non-commercial use
Pay once, keep the clay
No subscription. Start with the free 60, and buy the whole pack when your project ships.
recommended
Pro
For one designer or developer shipping real work.
£39.99once, 1 person
- All 444 icons, and every new one, for life
- 73 claymation loops and 75 stickers
- People in five skin tones
- Commercial use, including client work
- React component, Vite plugin and emoji mapping
Team
For a product team that wants clay everywhere.
£99.99once, your whole team
- Everything in Pro, for the whole team
- The avatar builders (
PersonAvatarand friends) - Every new icon for life, with early access and previews before anyone else
- 20 icon requests, made in the same studio
- Priority email support
Prices in pounds, tax included. A white-label licence? See the questions below.
Compare the plans
Every plan uses the same files and the same component. The plans differ in how many icons you get, who can use them, what you can ship them in, and who sees new ones first.
| Feature | Starter£0 | Pro£39.99 once | Team£99.99 once |
|---|---|---|---|
| The clay | |||
| Still icons | 60 | 444 | 444 |
| Claymation loops and stickers | |||
| Skin tones for people | original | 5 | 5 |
| The clay agent that follows the cursor | |||
| Mix-and-match avatar builders | |||
| The code | |||
| React component with typed names | |||
| Vite plugin | |||
| Emoji to clay mapping | |||
| The licence | |||
| People who can use it | 1 | 1 | your whole team |
| Personal projects | |||
| Commercial products and client work | |||
| Afterwards | |||
| New icons | for life | for life | |
| Early access and previews of new icons | |||
| Icon requests | 20 | ||
| Support | docs | priority | |
Questions
Something else? Ask, and the answer ends up here.
What can I use the icons in?
With Pro or Team: apps, websites, products, marketing and client work, as many projects as you like. With Starter: personal and non-commercial projects. On every plan you can't resell or share the icons as an icon pack of your own, or use them in a logo or trademark.
What files do I get?
Every icon as a 384 × 384 transparent WebP (sharp up to about 190 px on 2× screens), people in their skin tones, loops and stickers as WebP frame strips with a small JSON of frame counts, plus the React package: components, typed names, a Vite plugin and the emoji mapping. Not on React? The files are plain images, so they work anywhere.
Do they really work at 16 pixels?
Yes. Each icon is shaped and lit to read small, and checked at 16, 24 and 32 px on light and dark backgrounds before it ships. Try the size slider on the home page.
How do updates work?
The pack keeps growing, and Pro and Team both get every new icon and loop for life, at no extra cost. Team also gets early access: new icons arrive as previews for Team before they land for everyone.
Can I ask for an icon?
Team includes 20 requests, modelled and rendered in the same studio so they match the rest. Anyone can suggest icons, and popular suggestions go into the next batch.
Can I upgrade from Pro to Team?
Yes: pay the difference, any time. For a white-label licence, get in touch.
See every icon before you buy
Browse the whole pack, search it, and copy any name.